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Duracell's latest generation of power, the most impressive alkaline battery to date, Duracell Optimum. Grâce can provide up to 100% additional battery life in some devices or additional power in others. More life: The Duracell Optimum AAA battery lasts longer in some devices like toys; longer-lasting batteries mean more gaming fun for all device users. More power: Or more power in other devices with Duracell Optimum AAA - for example, motors run faster in devices like certain remote-controlled cars (Monster Jam Official Grave Digger Spin Master 1:24 scale). All the Duracell Optimum performance in an Optimum package The intelligent packaging of Duracell Optimum, shaped like a book, allows you to store new and used batteries and close the box. No more batteries rolling to the back of the kitchen drawer! The batteries stay stored until you need them. And once the batteries are discharged, you can store them in the other direction until you take them to the recycling bins. 100% recyclable packaging / 0% plastic / Nordic Swan Ecolabel certified. Duracell Optimum. More life or More power. Duracell Optimum batteries are available in AA and AAA formats. UP TO 100% LONGER TIME or MORE POWER Offer more lifespan vs. the average minimum duration of the IEC 2021 AAA test on toys (Source: IEC.CH) OR more power in some devices vs. other top Duracell AAA alkaline batteries. Results may vary depending on the device or usage (Source: DURACELL) Offer more life with AAA batteries compared to the average minimum duration of the IEC 2021 toy test (Source: IEC.CH) Offer more power to the Monster Jam Official Grave Digger Spin Master, 1:24 scale, 2.4 GHz vs. other top Duracell AA alkaline batteries. Results may vary depending on the device or usage(Source: DURACELL)